Contact Login

GAMING'S CYCLICAL FRAMEWORK

Interactive entertainment operates according to a distinct cyclical pattern—alternating between periods focused on content innovation and phases dominated by distribution transformation. This “Play Pendulum” creates different strategic imperatives across market segments.

 

ALDORA’s methodology quantifies how these industry cycles affect organizational performance, transforming conventional metrics into actionable intelligence. This approach provides what traditional analytics consistently miss: the crucial connection between current market signals and future value creation.

 

For organizations seeking to optimize their position as the pendulum completes its current swing, ALDORA delivers the strategic clarity needed to align tactical decisions with longer-term industry evolution.

Book a Call Learn More

Industry-Leading Expertise

Gaming operates at the intersection of technology, creativity, and commerce—where understanding structural market dynamics reveals strategic opportunities hidden to conventional analysis. ALDORA’s founder, Joost van Dreunen, brings academic rigor and practitioner insights to C-suite leaders navigating this rapidly evolving landscape.

Comprehensive Analysis Framework

Traditional engagement metrics fail to capture gaming’s multidimensional impact. ALDORA’s proprietary methodology examines how brands create and capture value across five crucial behavioral dimensions—revealing opportunities in an ecosystem where traditional boundaries between entertainment categories have dissolved.

Strategy and Interpretation

Market intelligence acquires value only when translated into action. ALDORA transforms fragmented metrics into coherent strategic guidance—providing the crucial difference between having information and knowing how to capitalize on it. This clarity validates executive intuition and identifies emergent opportunities before they become obvious.

Strategic Consultation

Our executive-level strategic consulting validates your intuition with data, transforming how your organization approaches interactive entertainment. Led by industry expert Joost van Dreunen, we provide personalized guidance for brands entering gaming or optimizing their current position in the market.

Comprehensive Research

ALDORA delivers actionable intelligence tailored to your specific market segment. Our specialized research reveals emerging opportunities, measures performance across five key behaviors, and benchmarks against competitors to identify untapped potential.

Intelligent Dashboard Platform

Monitor performance and identify trends through our interactive dashboard platform that provides both guided analysis and self-service data access. Unlike dashboard-only competitors, we combine comprehensive data with the strategic interpretation needed to transform metrics into action.

Unified Number

Our proprietary Unified Number metric provides a single, comprehensive measurement of your brand’s reach and spend across the entire gaming ecosystem. This exclusive methodology quantifies your cross-platform value, allowing you to track performance over time, benchmark against competitors, and identify untapped opportunities.

Dedicated Data Scientist

Deploy one of our specialized gaming data scientists to work directly with your team. Our experts bring deep domain knowledge of the interactive entertainment landscape, providing custom analysis, strategic interpretation, and ongoing guidance tailored to your specific business challenges and opportunities.

TRANSFORM YOUR GAMING STRATEGY

Ready to understand your brand’s complete value across the interactive entertainment ecosystem? Schedule a strategic consultation with our team to discover how ALDORA’s data-driven intelligence can transform your approach to gaming audiences.

Book A Call

DISCOVER OUR ALDORA INTELLIGENCE

Explore our latest insights on the interactive entertainment landscape, from measuring cross-platform value to identifying strategic entry points for non-gaming brands.

View Insights

GAMING INSIGHTS FROM OUR CEO

Follow Joost van Dreunen’s industry-leading analysis and thought leadership through the SuperJoost Playlist newsletter, featuring weekly insights on the interactive entertainment landscape.

Read SuperJoost Playlist